In this blog we will discuss the topic that is “How does airtel make money”, We will look into the company’s history, its operations, the business model of the company and most importantly how Airtel makes money.
how does airtel make money
We are all aware that selling the items and services listed above produces money for Airtel, and this is not surprising. Small and medium-sized businesses (SMEs) and startups may benefit from Airtel Business-registered business-to-business (B2B) models that generate income from consumers via a B2C business model. It has developed an innovative business approach to guarantee that customers get the best service available at the lowest feasible price. Given the breadth of its offerings, Airtel is dedicated to delivering exceptional value to its consumers at an affordable price.
The company is now generating new revenue streams as a consequence of aiding its non-mobile businesses, such as Airtel Business and Digital TV and Broadband services, in expanding their operations and diversifying their revenue streams. Airtel seeks to provide the finest network quality possible to its customers by using cutting-edge infrastructure, creative automated processes, and cutting-edge technology, among other things.
As a result of the company’s employee-centric culture, each member of the Airtel team is assigned responsibilities and given the chance to develop through the ranks. Airtel is dedicated to lowering waste and operational expenditures while maintaining a strong focus on customer care.
What is Airtel?
The headquarters of Bharti Airtel Limited are located in New Delhi. Bharti Airtel Limited is the firm’s brand name; in other circles, the corporation is simply referred to as Airtel. The corporation operates in more than a dozen countries around South Asia and Africa and also has a presence in the British overseas territory of Jersey. Airtel’s mobile and fixed internet and phone services typically include 2G and 4G LTE, as well as 4G+, depending on the area in which the firm operates. Airtel said that its VoLTE technology is now available across all of India’s cellular networks, a significant accomplishment. According to market research, the company is India’s second largest mobile service provider and the world’s third largest. Millward Brown and WPP plc’s first Brandz rating, released earlier this year, ranked Airtel India as the world’s second most valuable brand, after Apple.
Airtel was able to outsource everything except marketing, sales, and finance at a low cost and in enormous numbers because to the “minutes factory” method, helping the business to develop considerably. Many other operators have since followed suit. Amdocs provides IT services, whilst Ericsson, Huawei, and Nokia Networks supply network equipment and maintenance. Bharti Group subsidiaries and joint venture organizations, such as Bharti Infratel and Indus Towers, are in charge of the maintenance and operation of the country’s transmission towers, which the Bharti Group owns and operates.
History of Airtel
Bharti Airtel, one of India’s largest worldwide telecommunications businesses, owns this company. The firm was founded in 1995 in Mumbai, India, by Sunil Bharti Mittal. With over 457 million subscribers, it is India’s second biggest mobile network and the third largest in the world. According to Millward Brown and WPP, Airtel is the country’s second most valuable brand, after only Vodafone. If you’re interested in learning more about these and other features of Airtel, please visit the company’s website.
Operations of Airtel
Airtel’s broadband offerings include Internet leased lines, MPLS (multiprotocol label switching) solutions, IPTV (internet protocol television), and traditional landline telephone services. Touchtel was Bharti’s trademark for fixed-line telephone and internet services until the business changed its name to Bharti on September 18, 2004, at which point it became known as Bharti. In India, Bharti Airtel is the brand name under which the company now offers a variety of telecommunications services, including landlines, to customers on a contractual basis. According to the most recent information available, Airtel offers Telemedia services in 99 places across the globe. According to the firm, the number of Airtel internet users reached 2.342 million as of June 30th.
Additionally, Airtel Broadband provides a number of ancillary services, including internet access and IPTV. In terms of downloads, Airtel offers two options: restricted downloads as well as limitless downloads. Airtel unlimited plans are subject to a free usage policy (FUP), and users who exceed this limit may see their internet speeds degrade somewhat. Airtel offers just 64KBytes/second in excess of and beyond the FUP limit, which is much less than the offerings of the other businesses in the same market segment. Residential customers may benefit from V-maximum Fiber’s maximum speed of 300Mbit/s, which is far faster than the 16Mbit/s given by DSL.
For the company’s Direct-to-Home (DTH) television service, which is provided through satellite, Airtel digital TV is the brand name that is utilised in India. It was established on October 9, 2008, and has since provided services to more than 16.027 million customers.
Wi-Fi dongles, VoIP (with TracMate and automated media scanning), and conferencing solutions make up the vast bulk of Airtel Business’s services. Additionally, the company provides digital signage as well as access to NLD/ILD networks (VSAT, MPLS, IPLC, and Ethernet devices) as well as other services (including VoIP, audio and video conferencing). Financial services, information technology/IT-enabled services, manufacturing, and hospitality are just a few of the industries that might profit from these technologies.
SMEs and start-ups may utilize Airtel Business’ digital platform to help them increase their operations and consumer base. This is the first time this has occurred in India’s business-to-business (B2B) sector. The internet platform’s solutions would benefit small and medium-sized enterprises.
For the first time in India, a Bharti Enterprises Ltd. subsidiary unveiled a 7-inch Android tablet computer on August 18, 2011, with a price tag of 9,999 rupees (US$130) and sold it for the same price. As a result, this company is currently developing a completely new product line in order to capitalize on the forecasted demand for low-cost computing devices in the world’s fastest growing and second-largest mobile phone market, which is expected to grow in the near future to become the world’s largest.
Business Model of Airtel
Others may learn a lot from Airtel’s business model and use it to be successful in their own firms, regardless of industry. Customer acquisition and retention, as well as corporate growth and expansion, are among Airtel’s key market goals. They seek to be a worldwide recognized telecommunications corporation renowned for offering high-quality services at a fair price, according to their mission and goal statements.
Other firms are responsible for providing the hardware, network management, and back-end software (such as billing). Airtel was the first company to employ this business model, which has now been replicated by a number of other companies.
Despite its rapid growth, Airtel has only become the market’s top dog via its own brand of innovation and attention to the work at hand. Being one of the few telecommunications service providers to adopt value-added services (VAS) from the beginning has made life much easier for the firm.
Strategy of airtel
Customers of High Quality
Provide unique services to attract and keep a diverse range of high-quality clients, including those in both residences and companies.
Excellent Experiential Opportunity
From Search to Referral: Focus on delivering best-in-class experience across the customer lifecycle
Services at Scale
They have constructed a large-scale, fully integrated digital ecosystem to handle real-world customer challenges via the use of digital technologies.
Bringing the power of Airtel together via a single customer perspective and an integrated channel strategy will be the key to success.
War on waste
Make a strong case for major simplification, systematic collaboration with partners, and the use of sweat assets to battle costs.
People One Airtel
The focus should be on providing the best-in-class customer experience throughout the customer lifetime, from search to referral.
Competitors of Airtel in the market
Airtel originally had a competitive advantage against Essar, but Essar eventually developed and surpassed Airtel in the battle for telecom market domination in India.
When it comes to telecommunications services, cost and quality are essential considerations, and Airtel guarantees that their offerings continue to evolve by prioritizing these criteria and positioning themselves as an elite service provider with a premium image.
Airtel has grown consistently in the telecoms sector over the years as a result of a perfectly implemented business strategy, a thorough comprehension of its basic principles, years of commitment and unshakable devotion, as well as an unyielding pursuit of excellence and unflinching dedication. Numerous other organizations across a range of sectors have undoubtedly taken inspiration from Airtel’s meteoric success in the telecom business.
In conclusion, we discussed the topic that is “How does Airtel make money”, We found out that airtel makes money by operating business in a way that optimizes growth, these ways include Focus on Quality customers, opening doors for new revenues, Providing Top-of-the-line services, Employee-centric culture and Eco-friendly approach.
Frequently asked questions (FAQ): How does Airtel make money
What is the business model of Airtel?
It has a B2C model and has recently formed a B2B model, registered under the name Airtel Business, which assists startups and small and medium-sized enterprises (SMEs), and which adds to the company’s profits and revenues.
Who owns Airtel money?
Airtel Zambia is controlled by Bharti Airtel Limited, which owns 96.36 percent of the company’s shares. Only 3.64 percent of the company’s shares are held by individuals and institutions other than Bharti Airtel Limited. Founded in 2010, Airtel Mobile Commerce Zambia Limited is a Zambian mobile money service provider that is a wholly owned subsidiary of the international telecom giant Airtel.
How did Airtel survive Jio?
Airtel, on the other hand, attracted 15.9 lakh new mobile phone customers in January 2021, compared to Jio’s 19.5 lakh new users. In other words, the rate of growth has increased by a factor of three hundred percent in the last three decades. The following diagram illustrates how Airtel acts as a Trojan horse inside the Jio ecosystem.
Which country owns Airtel?
An Indian telecommunications services company with its headquarters in New Delhi, Bharti Airtel Limited is known by the brand name Airtel and operates under the Bharti Airtel Limited identity.
Who is the CEO of Airtel?
Gopal Vittal (Mar 1, 2013–)
Is Airtel a Nigerian company?
Airtel Nigeria is a mobile phone service provider in Nigeria that is among the most widely used (Airtel Nigeria).The corporation is a shareholder in Airtel Africa, the holding company for Bharti Airtel’s operations in 14 African countries.
Google, Facebook Should Share Revenue With Us: Airtel – The Hindu BusinessLine. (2001, July 20). Google, Facebook should share revenue with us: Airtel – The Hindu BusinessLine. https://www.thehindubusinessline.com/opinion/columns/thomas-k-thomas/google-facebook-should-share-revenue-with-us-airtel/article20482518.ece1.
About Bharti Airtel – Strategy, Financial Snapshot, Structure, Awards. (n.d.). About Bharti Airtel – Strategy, Financial Snapshot, Structure, Awards. https://www.airtel.in/about-bharti/equity.
The Business Model Of Airtel – Diving Deep Into How Exactly Airtel Makes Money. (2021, June 26). StartupTalky. https://startuptalky.com/airtel-business-model/#:~:text=Airtel%20makes%20money%20through%20all,that%20helps%20startups%20and%20SMEs..